The program will encourage RTD riders to go one month without driving their cars to the train station or bus stop.Photo – RTD's Facebook page
The Regional Transportation District of Denver (RTD) has teamed up with ride-sharing service Lyft and car-sharing service Zipcar in an effort to tackle the first-and-last-mile challenge of moving riders to and from transit stations without the use of their cars.
Participants who enroll and are selected to participate in RTD's new Ditch Your Car Program will receive various incentives toward the cost of using those services to travel the distance between their homes and workplaces to a train or bus stop. The incentives include credits for using Lyft, Lyft scooters and Zipcar, as well as a one-month RTD pass.
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